We live in a world that’s getting more and more automated every day. It feels like we’ve lost the personal touch and craftsmanship that used to be a staple of manufacturing here in America. But nestled in the hills of Chattanooga, Tennessee, there's a factory that still values the precision of the human eye, the touch of the human hand and the passion of the human soul.
These are the hardworking men and women who treat every Volkswagen on the assembly line as if it was their own. They’re craftsmen. They’re specialists. They’re sticklers. And they have to sign off on the cars before you can sign on and buy them.
These are the people behind the People's Car.